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Theory Vs Practical


Your Brand Can’t Be Copied. Unless it is a "me too."
Let’s face it—most things in business can be copied. Your product? Tweaked. Your pricing? Matched. Your strategy? Duplicated. But your...
Mahesh Karande
Jun 272 min read


Your Brand Can’t Be Memorable If It Keeps Changing
Let’s call it out—too many SMEs are stuck in a cycle of constant reinvention. New logo here. New caption style there. Rewriting bios,...
Mahesh Karande
Jun 272 min read


You Built the Business. Now Build the Brand.
Let’s be honest—most SME founders are stuck in the weeds of sales, operations, and service. And while the business runs, the brand ...
Mahesh Karande
Jun 272 min read


Theories Don’t Build Businesses. Results Do.
Let’s be brutally honest for a second. You can have the fanciest strategy in the world—the funnels, the frameworks, the five-color-coded...
Mahesh Karande
Jun 252 min read


Marketing Clarity Is the Real Currency of Business Growth
Let’s get straight to it: confusion kills conversions. No matter how good your product is, if your message isn’t clear, people won’t buy....
Mahesh Karande
Jun 232 min read


Marketing Without Values Is Like Driving Without a Map
Imagine this: You’re in a car with a full tank of fuel, good weather, great playlist—and no destination. No map. No direction. You're...
Mahesh Karande
Jun 232 min read
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